Hypebeast -
12 Apr 2026 10:40

NMARHYTHM TEXTILE and BELOWGROUND have officially partnered to host the Tokyo-based brands first-ever pop-up store in Hong Kong. Founded in 2005 by Masako Noguchi and Takuma Sasaki, the label-formerly known as NOMA t.d.-transcends traditional fashion boundaries by applying its intricate, hand-drawn textiles to apparel, interiors, and art. The upcoming activation serves as a physical manifestation of the duo's global design philosophy, bridging their Japanese roots with specialized fabric tec...
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